Hello there. My name’s Cheryl and I’m a Senior Copywriter. I specialise in creating copy that turns complexity into clear and compelling information.
Some people think they must use long words and complicated sentences to show how clever they are. But the best copy should glide seamlessly over a reader’s brain like a penguin slides across ice. Welcome to my portfolio where you can find out about me and what I like to get up to as a copywriter.
Clients
Roche
Biogen
Genentech
Novartis
Bayer
AstraZeneca
GSK
Services
Healthcare
Long form articles
Headlines
Creative concepts
Scripts
Social media ads
Newsletters